Imagine the entire dash of your car being a massive touch screen. That’s what MBUX (Mercedes-Benz User Experience) has unveiled. The MBUX Hyperscreen set to debut in the upcoming fully-electric EQS. It’s AI-powered and comes with a software capable of learning, the display and operating concept adapts completely to its user and makes personalised suggestions for numerous infotainment, comfort and vehicle functions.
The MBUX Hyperscreen is a combination of several OLED screens that merge seamlessly into one large 55 inches wide curved display. Visually, there are several displays integrated within the curved panel, which also features analogue air vents, thus connecting the digital and physical world. In terms of computing power behind those screens, the automaker said that the MBUX hyperscreen is powered by 8 CPU cores, 24-gigabyte RAM, and 46.4 GB per second RAM memory bandwidth.
Mercedes says the Hyperscreen will include something called “zero layers,” in which the user doesn’t have to scroll through various submenus or even use voice commands seen as how the most important applications are always on display in both a situational and contextual way at the top level in view.
“With our MBUX Hyperscreen, a design vision becomes reality,” said Daimler design boss, Gorden Wagener. “We merge technology with design in a fascinating way that offers the customer unprecedented ease of use. We love simplicity, we have reached a new level of MBUX.”
The Hyperscreen will include a total of 12 actuators beneath the touch-sensitive surface for haptic feedback. Two coatings of the cover plate are said to reduce reflections and make cleaning easier. The passenger also has his or her own display, customizable for up to seven different profiles. With up to seven profiles, it is possible to customize the content. However, the entertainment functions of the passenger display are only available during the journey within the framework of the country-specific legal regulations. If the passenger seat is not occupied, the screen becomes a digital decorative part. In this case, animated stars, i.e. the Mercedes-Benz Pattern, are displayed.
The AI will make various suggestions which the user can easily accept or reject with just one click. If you always call one particular person on the way home on Tuesday evenings, you will be asked to make a corresponding call on that day of the week and that specific time of day. A business card appears with their contact information and – if it’s stored – their photo will appear. All MBUX suggestions are linked to the user’s profile. If someone else drives the EQS on a Tuesday evening, this recommendation would not be made – or another one is made, depending on the preferences of the other user.
“The MBUX Hyperscreen is both the brain and nervous system of the car,” said Mercedes board member Sajjad Khan. “The MBUX Hyperscreen continually gets to know the customer better and delivers a tailored, personalised infotainment and operating offering before the occupant even has to click or scroll anywhere.” Discover Opulent Club on Apple News.
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