Aston Martin has announced that it is teaming up with Bowmore Islay Single Malt Scotch Whisky as its official spirits partner. Bowmore will create exclusive bottlings that reflect both brand’s commitment to heritage but also to cutting edge design and manufacturing techniques.
These rare whisky releases will appeal to both existing and new fans of both brands, lovers of beautifully crafted products and exceptional whiskies.
Andy Palmer, president and CEO at Aston Martin Lagonda, said: “This series of limited edition bottlings are going to be very special collectors’ items for the whiskey connoisseur and Aston Martin enthusiast. “As brands, we have a lot in common. We both focus on indulging our customers with exquisitely-designed, beautifully-crafted products, often producing limited edition specials that celebrate our heritage.
Albert Baladi, President and CEO of Beam Suntory, owner of the Bowmore brand, commented “It is exciting for an extraordinary brand like Bowmore to enter a global partnership with a brand of such high esteem and heritage, leading in its industry for beauty and craft for decades. Aston Martin embodies Bowmore’s commitment to time, with the craft and patience required to make sports cars and single-malt Scotch whisky very much intertwined. These shared values will underpin our series of product innovation and experiences with Aston Martin, and we can’t wait to collaborate on what will be a defining and industry-leading collaboration for years to come.”
The Aston Martin Lagonda group was formed following the merger of Lagonda (founded 1899) and Aston Martin (founded 1913) in 1947. The Lagonda brand is set to relaunch in 2021 as a luxury electric car company.
Founded in 1779, Bowmore is the oldest distillery on the island of Islay. Owner Beam Suntory also has Teacher’s and Laphroaig within its spirits portfolio. Discover Opulent Club on Apple News.
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